By Thakur Sahib on September 25, 2009
Companies across most industries now have in-house IT teams. Unfortunately, a majority of these still can’t determine whether IT investments are really bringing them ROI or helping in growth. If your answer to any of the following points is in the affirmative, then it is time to challenge your IT Strategy!
Posted in Analysis, IT Strategy | Tagged architect, Architecture, IT as Strategy, IT Projects
By admin on September 21, 2009
Model and analyze business processes with the aid of Business Process diagrams…
In order for a business to improve its performance it must understand how it does business. It must convert the “how” into defined processes, which must be able to have their performance measured, and the results used to make subsequent improvements
Posted in Analysis, Enterprise Architecture, IT Strategy | Tagged BPEL, BPMN, Business and IT allignment, Business Process Diagrams
By Thakur Sahib on September 8, 2009
After 3D Internet getting a start, I think time has come for 3D education and learning environment to move out from research labs on to the desktops. Recently, a living example was set up which was the first of its kind in United States. The VLE or Virtual Learning Environment is now located at Chesapeake [...]
Posted in Analysis, Internet Strategy, Open source, Technology | Tagged 3D, 3d education and learning, 3D Internet, Baltimore County, Chesapeake High School, education, EON Reality I-Catcher, Essex, internet, JHU’s Centre for Technology, Johns Hopkins University Applied Physics Laboratory, KCTCS Interactive Digital Centre, Laurel, learning, Maryland, open source 3D content developer tool, simulation, the Johns Hopkins University, United States, Virtual learning environment |
By Thakur Sahib on April 28, 2009
Ad operation is an integral part of Agency / Network / Publishers workflow. But it is not a regular job for a core sales team or an optimization team. It need people who understand Quality and Process. The qualities which are rare in Sales People! Who thrive mainly on relationship and intellectual instincts! Can Ad [...]
Posted in Analysis, Internet Strategy | Tagged Ad Operation, Agencies, KPA, KPI, Outsourcing |
By Thakur Sahib on April 21, 2009
With Oracle strategic investment in Sun, MySQL has no place to go. JAVA is very important for Oracle Fusion Middleware, Oracle’s fastest growing business. Java now becomes one of the most important software language Oracle ever acquired. SUN Solaris is the leading OS for the Oracle database, so acquisition of it also make a strategic [...]
Posted in Analysis, IT Strategy, Open source | Tagged database, IBM, important software language, java, mysql, open source product, open sourced products, opensouce product, oracle, Sun, SUN Solaris |
By Thakur Sahib on March 30, 2009
Some interesting facts from Morgan-Stanley’ March 2009 Report. ECONOMY and INTERNET 1. Online advertising following a polynomial trend. 2. Internet becoming necessity, broadband internet last thing to go in consumer survey. 3. Consumer traffic is fueling the internet growth, with business traffic a distant second 4. Facebook and Youtube eating share from MSN and Yahoo. [...]
Posted in Analysis | Tagged Brazil, broadband, broadband internet last thing, China, China mobile, consumer technology, e - commerce, Facebook, facts, Germany, google, internet, Japan, Morgan stanley, online advertisements, Online advertising, Paid search placement, Philippines, Print advertising, search ability, Social networking, South Korea, Twitter, United Kingdom, Video search advertisement catching, Yahoo!, Youtube |
By Thakur Sahib on March 26, 2009
Why Intent Targeting is better then Behaviour Targeting? Past two years there has been lot of noise on BT. and of late Google had also entered into the foray. But did we hear any success? There have been all noises but no results. Can any BT company justify the spikes in sales due to BT? [...]
Posted in Ad Networks, Analysis, Behaviour targeting, IT Strategy, Internet Strategy, Technology | Tagged Ad Exchange, Akamai, algorithm, Baseball, Blue Lithium, CRM, Double Click, Facebook, google, machine learning algorithms, online user trading, query search, Real Media, Retargeting, semantic web, social media, social media sites, Tacoda, Targeting, targeting algorithm, Yahoo! |
By Thakur Sahib on March 23, 2009
Many people have asked me about, “How much should we spend on online marketing”? In this current economic situation, this is the most dreaded question going around on the Marketing directors table. With a slow economy, where people are focusing more on sales rather then branding, there has to be a clear way to measure [...]
Posted in Analysis, IT Strategy, Internet Strategy | Tagged CPC, CPL, Leads, Marketing, online marketing, USD |
By Thakur Sahib on March 19, 2009
Is data retrieval from database, killing your performance? Is your database crashing every few weeks, due to load? Does most of your time go into tweaking and tuning the database for performance? Are you spending too much on Db administrator? Do you find Mysql replication an impossible job? If the answer is yes for any [...]
Posted in Analysis, Open source, Reviews, Software | Tagged algorithm, caching system, Db administrator, Memcache, scaling, tools, video ad network |
By Thakur on March 2, 2009
In the review Post, i am going to write for different tools, technologies, algorithms which are available in opensource community. There will be lot of things common in between the review post. Most common would be their ease of use in Internet industry. Today’s topic is SVM. SVM stands for support vector machines. This is [...]
Posted in Analysis, Open source, Reviews, Software | Tagged CRM, Delhi, Internet industry, scaling, SVM, tools, video ad network |
By Thakur on February 26, 2009
Sales and Marketing started with the Door to Door Sales. Salesmen usually learned their way from the experiences. They were apt to answer any query; they had a thorough knowledge of the product. Then mail order, Print and TV advertisement came, also known as conventional marketing. The sales were done through advertisement. And advertising is [...]
Posted in Analysis, Behaviour targeting, IT Strategy, Internet Strategy | Tagged Advertisers, king, Publishers, Retargeting, time new media |
By Thakur Sahib on February 25, 2009
Oh Yes!!! Imagine, i missed on a special program or a Barcelona final match. and i want to view it on my TV. I even forgot to record the match. Now what? Should i be looking for the match on internet? Yes today i will do that. But not tomorrow. because tomorrow, i will have [...]
Posted in Analysis, IT Strategy | Tagged Barcelona, IPTV, P2P, P2P Networking |
By Thakur Sahib on February 25, 2009
It started with lot of hype and media PR. But it couldn’t make it up. What is Video e/mail? It is sending a Video message to recipient or group of recipients on an internet. Why would some one do this, or who would like to use it? It can be used as a small marketing [...]
Posted in Analysis, IT Strategy | Tagged advertisement media, Advertisers, family, free mail services, Microsoft, social media sites, video ad network, video conferencing, Video emailers, web cam, Yahoo! |
By Thakur Sahib on February 23, 2009
Lot and lot of hype is there on Re-targeting on internet. I am trying to clear some of the myths, some of the confusion and ways to implement it. what is targeting? It is connecting the right user for the right product. What is retargeting? connecting the same user again for the same product or [...]
Posted in Ad Networks, Analysis, Behaviour targeting | Tagged Ad Exchange, Advertisers, Amazon, e - commerce, e-bay, e-business, finance, internet user, Publishers, Retargeting, Targeting, technology helps |
By Thakur Sahib on February 21, 2009
A steal, Bharti Airtel has come with an IPTV. People already having a 999 / month broadband can use it for free. And what more, IPTV also brings along regional and customised ads. They were experimenting with the IPTV from past six months, putting it on trial on some of the societies in Gurgaon/NCR. The [...]
Posted in Analysis, Behaviour targeting, IT Strategy | Tagged Bangalore, broadband, car ads, Delhi, digital media, drooling, India, IPTV, IPTV and behaviour targeting, media plans, Mumbai, NCR, Targeting |
By Thakur Sahib on January 30, 2009
Gabbar has already started working for the video ad network. He now even has a sales team. The only sales manager, Kalia is good at stealing advertiser’s money. But advertisers this time are big business houses, which will not let him go away with their money. Again the pressure has started mounting on him. He [...]
Posted in Ad Networks, Analysis | Tagged Advertisers, Interactive Advertising Bureau, Kalia, on business travel, sales manager, Technology, video ad network, video ad network india |
By Thakur Sahib on January 29, 2009
Gabbar is pretty inquisitive in nature. On his recent visit to internet he tumbled on online video network. Now what? He called all his IT engineers and kidnapped our so called Thakur Saab. And he starts pushing him for the answers. Thakur as usual is pretty cool with gabber. It is now a common habit [...]
Posted in Ad Networks, Analysis | Tagged Ad Exchange, Advertisers, broadband, India, Publishers, video ad network, video ad network india |
By admin on July 12, 2007
Use Case description as Activity Diagram A good way to define the user story is to draw it as an activity diagram,there are many templates which uniquely define the use case description, but most of them are in the form of a table or in bulleted forms; defining it as an activity diagram, becomes easier [...]
Posted in Analysis, Project management | Tagged Architecture, Software |
By Thakur Sahib on July 10, 2007
Construction: AEC (Architecture, engineering, contractors)IT in Construction:Construction activity in general and Construction IT in particular is showing great promise in emerging economies. The construction industry of developing economies suffers many problems (e.g. delays, cost overruns, and miscommunication of information within organizations). Further, the impact of globalization, the advance of technology and the cultural changes are [...]
Posted in Analysis | Tagged biotechnology, construction, E, e-business, Facility management, faster and more comprehensive solutions, International Facility Management Association, Knowledge management, Mobile Computing, Mobile technologies, one technology, point solutions, problem solutions, real estate, SOA, socia-technical systems, suitable manufactured products, Using Service, Web Portals, www.ifma.org |
By Thakur on July 9, 2007
Creating a framework, which can exist.daily agile meetings.we started daily morning meeting few months back, the meetings were very much aspiring, every one was talking about what they have done, what they are going to do today, and discussing team problems, individual problems.these meetings inspired team work, communication between them, knowledge sharing, problem solving. i [...]
Posted in Analysis, Project management | Tagged Architecture, Software |